关键词: 客户关系管理;ASP.NET;WF;B/S;Microsoft SQL Server2005
ABSTRACT
With the rapid development of the Internet, the market continues to mature, the world economy entered the era of e-commerce. Differences in products and services, getting smaller and smaller to produce as the center, to sell for the purpose of marketing strategy gradually been customer-centric strategy replaced. Who can grasp the client's needs and enhancing relationships with customers, effectively mining and management of client resources, who will be able to gain market advantage in the fierce competition in an invincible position. Customer-centric customer relationship management (CRM) has become the age of electronic commerce businesses crucial to victory. Enterprises, suppliers, distributors, and customers form the value chain to become the core of the competition among enterprises. The customer relationship management system is based on ASP.NET technology, using a WF pattern B / S architecture, client layer to provide users with visual interface, business logic tier customer requests the completion of the corresponding calculations and data manipulation, data tier storage, management data information. Allows each layer to focus on specific features, highly scalable, good robustness and maintainability. The use of B / S architecture, all data can be stored on the Server side, in order to achieve data security and maintenance simple. -Performance back-end database using Microsoft SQL Server2005, ensure the data processing, data access in the process of efficient and safe. Keywords: Customer relationship management; ASP.NET; WF; B/S; Microsoft SQL Server2005
目 录
摘 要 II
ABSTRACT III
目 录 IV
第1章 绪论 6
1.1 客户关系管理的概念及研究的背景与意义 6
1.1.1 客户关系管理的概念 6
1.1.2 研究的背景与意义 7
1.2 研究现状 7
1.2.1 国外研究现状 7
1.2.2 国内研究现状 8
1.3 本文所做的工作和贡献 9
第2章 本文的相关技术理论 10
2.1 ASP.NET简介 10
2.2 C#简介 11
2.3 UML建模语言 12
2.4 sqlserver数据库概述 12
2.5 WF工作流 13
第3章 需求分析 17
2.1 角色描述 17
2.2 用例描述 17
2.3 功能需求 23
2.4 可行性分析 25
第4章 系统设计 26
3.1 整体设计 26
3.1.1 系统的架构设计 26
3.1.2 系统业务流程图 26
3.2 数据库设计 29
3.2.1 数据库整体设计 30
3.2.2 数据库表设计 31
3.3 系统运行环境 35
第5章 系统实现 36
4.1 前台实现 36
4.2 登陆模块实现 36
4.2.1 登陆实现 36
4.2.2 连接数据库代码实现 37
4.3 系统管理模块实现 38
4.3.1 用户管理 38
4.3.2 权限管理 38
4.4 客户管理模块实现 38
4.4.1 客户信息管理 38
4.4.2 联系人信息管理 38
4.4.3 合同信息管理 39
第6章 系统测试 40
结 论 43
参考文献 44
致 谢 45