U.S. insurance marketing system of evaluation
Bhattacharaya.J. The role of foreign banks in developing countries[J]. A survey ofevidence, Cornell University Mimeo
Insurance companies marketing is a development from the insurance market to open up the system operating system. The insurance companies set up departments and the division of labour although different, but all departments are closely around the central objective of marketing to work through the marketing of insurance products to realize the value and corporate profits. U.S. insurance companies, mainly through the marketing system to sell some of the policy.
In the United States, the insurance marketing system is an agent for its marketing system as the core content. In property insurance and liability insurance marketing system, insurance companies, there are two main marketing agent system of independent agents marketing system and the only agent marketing system.