In the modern enterprise, customer resource is becoming the most valuable assets. One of the main assignment for the enterprise is to build customer information database and manage the most valuable assets. As one of the application software, Bank CRM system makes use of CRM (Customer Relationship Management) and statistic. It primarily implements two basic functions: one is adding, detecting, modifying and querying the customer basic information. Especially, the querying function contains blurry querying, part querying and accurate querying. The other function is statistic, which includes asset liquidity analysis, finance analysis and personal financing analysis. Basic on these analysis, it is easy to educe the finance report. To some extend, both of the above two functions predigest Bank management process. Further more, it improves the Bank efficiency radically.
According to the analysis, this design applies the technology of PowerBuilder, which is produces by the famous Sybase Company. It is the manufacturer of database application tools. Meanwhile, it also applies ODBC (Open Database Connectivity) and SQL (Structured Query Language) Server. Using PowerBuilder Language is able to provide diversified Object Oriented developing tools , which can also implement the functions expediently and laconically.
Keywords: Customer Relationship Management, PowerBuilder, ODBC, SQL Server
