STUDY ON THE DEVELOPMENT OF PRIVATE FILM AND TELEVISION INDUSTRY IN CHINA
——TAKING THE LISTING OF HUAYI BROS. MEDIA GROUP AS AN EXAMPLE
ABSTRACT:Huayi Bros.Media Group has been listing for about half a year since October,2009.It’s going through a excellent operation.Huayi Bros. Media Group was founding as a advertising company and started their TV seris business soon after.About 10 years later,this company has become the leader of private film and television industry in China under the leading of the Wang brothers with their excellent people management,producing management and the finance management.Recently,the private film and television industry in China is under a well environment that had never appeared.More and more companies,more and more films and TV series,better and better box office.Facing this,more and more strong companies has starting to looking for the future development.However,private film and television industry in China still have some problems,like copying the Hollywood mode,lacking of large-scale operate,depending on the famous directors and actors excessively.Facing these problems,the successful listing of Huayi.Bros Media Group may be a good model for some companies.They could try different ways to raise funds,put the people management and the producing management at the same level,or listing on GEM which is special for SME.
Key words:Huayi Bros.Media Group;private film and television industry;GEM;listing
