Today, we are entering a new wireless internet era. The combination of wap technology and communications technology has faster accelerated the popularity of wireless internet, and also slowly changes the way people access to the internet habits. WAP site plays a role in the most direct as a platform for new network . If wap site wants into the daily life completely, in addition to improve the technology, the efforts of the promotion also can’t be neglected. Today, there are many promotions ways, so what kinds of promotions we should choose and how to popularize website become a problems. The choice of promotion strategy is very important to the website. The effective promotion strategy can save many things. This paper is on the topic of promotion. We will analyse the promotions and explore their advantages and disadvantages. With the actual case, we want to find the right promotional strategy to help the company to solve the mistakes and to make the right promotion strategy.
