关键字 网游用户分析 运营模式 多元分析 市场动态
Abstract
2008 China's online gaming market will continue the trend of high growth, on the one hand with the addition of new players, online games will further expand the audience base on the other hand, some mature players for the game gradually profound understanding of their Products and services to the increasing demands that in the game to get more of the initiative, which reflect their own values. Competition from products into the culture of competition. In the new development cycle, a large number of players in the game started with its own ideology, their cultural values on the game behind the game is a degree of recognition to the success of the decisive factors. Market competition will also be the focus of the game until smooth, beautiful pictures, such as the degree to increase the technical level of social structure and embodied in the game of the cultural system, moral values competition. This paper by the Hangzhou area network game users of quantitative analysis of different angles, that in recent years, Hangzhou, online game users in the development trend of online games at the same time the R & D and sales, the popular online games popular conducted a preliminary analysis of the reasons for , The initial network that the future development trend of the game, finally stationed in Hangzhou based on the large game companies are part of the implementation of promotional strategies for analysis, which is expected to their future path of development!
Keyword Users of online games market dynamics operating mode Multivariate Analysis