Due to the successive enrollment expansion of various universities, the number of college graduates has been rising continuously. In addition, China's economic structure is mainly medium and low-end industries, and the quality of talents is not matched with the position, which cannot provide professional jobs for a large number of high-quality talents, thus leading to the employment difficulties of college students. With the increasing employment pressure of college students, employment pressure urges many college students to start their own business. In response to the rapid development and progress of information network technology, new Internet employment and entrepreneurship have continuously become the entrepreneurial choice of many college students. Due to its low start-up capital, innovative marketing methods, flexible working hours and other characteristics, it has become a new way for college students to start their own businesses. The "Internet plus" era has provided many favorable conditions for college students to start their own businesses, but it has also brought many difficulties. It is difficult to start a business in the era of "Internet +", which has become an inevitable problem in starting a business. Starting from the background of "Internet +" era, this paper analyzes the model of Internet + entrepreneurship in this era, and takes Meituan network as an example to analyze Meituan network and draw lessons from its successful experience. Based on the current situation of college students' entrepreneurship, this paper points out the difficulties and problems of college students' entrepreneurship, discusses the measures to break through the difficulties, and puts forward feasible Suggestions on the impact of the current "Internet +" mode on college students' entrepreneurship.
Keywords: Internet + business model; Influence; Meituan network; Problem; countermeasures
