In recent years, with the rapid development of Internet, the era of big data has emerged and developed on this basis. In the context of this era, all walks of life have been affected to varying degrees, especially the accounting industry. Accounting information can be used to reflect the financial data, operating results, capital changes and other financial information of enterprises. Therefore, the quality of accounting information will affect the operation of enterprises and economic development. Nowadays, accounting information shows a rapid growth trend, which makes it difficult to distinguish the true from the false; the threshold of information publicity is low, the intensity of network supervision is insufficient; the network information security is not guaranteed, these factors all affect the quality of accounting information. There are many problems in the quality of accounting information in our country. This paper takes New Oriental Company as an example, starting from the analysis of the timeliness, relevance and reliability of the quality of accounting information in enterprises, analyses the problems that may be brought to the quality of accounting information under the background of big data, analyses the causes of the problems, puts forward appropriate opinions, and adds to the environment of the quality of accounting information in enterprises under big data. To improve and contribute to better economic development.
Key words: Big data; Accounting industry; Accounting information; Accounting information quality.