In line with the popularization of Internet and the progress of computer technology, as a new type of leisure entertainment, Internet games have gradually showed tremendous vitality and development potential .The industry of Internet game, in today’s China, are rapidly developing. And the markets of Internet game are already of the commercial scale .Internet game industry chains mainly which consist of Internet game exploitation and operation have also basically formed. Meanwhile, the industry of network game has created great economic returns. On the basic of the development and trend of network game, sixty percents of the Internet game markets of our country have occupied by foreign Internet game products ,especially like Korean、 Japanese and American ones. Chinese Internet game enterprises are still staying at the stage of action for foreign merchants, and are short of core technology. The lacking of the core competence has becoming the block of development for Chinese Internet game enterprises.
In view of the current development situation of Internet game enterprises in our country, this paper briefly analyzes the successful experience of Shengda and the construction of the core competence by making Shengda as a deputy. On the basic of content above, this paper briefly discusses the systematic construction of the competence of Internet game corporations. Moreover, this paper puts forward some suggestions of my own; I hope that this paper can offer enlightenments for the development of Internet game enterprises in the future.
[key words] Internet game enterprises;Shengda;Core competence powe