关键词：块状经济、皮革业、发展、竞争力、人才资源、国际化
"MASSIVE ECONOMY" OF ZHEJIANG PROVINCE——
AN ANALYSIS ON DEVELOPMENT AND COMPETITION OF LEATHER INDUSTRY IN HAINING CITY
ABSTRACT
In the process of our regional economy, the developing mode of "massive economy" has become an important form of industrial organization.
Starting from the massive economy, this paper is based on the case of Haining leather industry and discusses the problem within the development and competition advantage of Haining leather market, the relationship between the massive economy of Zhejiang and the development of the Haining leather industry. Thus, I find out the
advantage of the leather industry in Haining and probe into the opportunity for development of Haining leather market, summarizing the measure of development.
KEYWORDS：massive economy，leather industry，development，competition，talent resource， internationalization，
