Abstract
There are euphemisms in Chinese as well as in English. There are similarities, such as in the terms of formation, and the communicative functions. However, they also have dissimilarities. Since euphemisms are rooted in different religion, convention, and value concepts; they are expressed in different ways. By analyzing the similarities and differences in Chinese and English euphemism terms，I hope people can reach an ideal communicative effect in social communication. Because euphemisms can help people form a positive communicative atmosphere to establish harmonious social relationships and eventually to achieve the communication goals.
Key words： euphemism terms similarities differences
目录
摘要................................................................................ 1
Abstract ............................................................................1
Chapter 1 Introduction ..............................................................2
Chapter 2 Literature review..........................................................3
2.1 Studies of euphemism.............................................................3
2.1.1 Studies of English euphemisms..................................................3
2.1.2 Studies of Chinese euphemism...................................................4
2.1.3 Contrastive studies of Chinese and English euphemisms .........................4
Chapter 3 Comparative analyses of Chinese and English................................5
3.1 Similarities between Chinese and English euphemism terms........................ 5
3.1.1 In terms of formation .........................................................5
3.1.2 In terms of social communicative functions.....................................8
3.2 Differences between Chinese and English euphemism terms........................ 10
3.2.1 In terms of different religions ..............................................11
3.2.2 In terms of different convention..............................................12
3.2.3 In terms of different value concepts..........................................13
Chapter4 Conclusion ................................................................13
Bibliography:..................................................................... 15
