The financial crisis in Henan Province Network Marketing Strategy E-commerce for SMEs
Abstract
The emergence of the Internet led to a technological revolution, and its commercial application and development in a new kind of keep an e-commerce business model. The emergence of e-business enterprise presented unprecedented challenges, but also provides a golden opportunity. In this time of both opportunities and challenges, small and medium enterprises in Henan Province on how effectively the network according to their marketing activities, identify new business opportunities, keep up with the development trend of the times, has become a real and urgent need to address the problem. Especially in the financial crisis, under the influence of Henan Province have been affected and the impact of the economy is increasingly highlighted in such an environment, some SMEs face both opportunities and challenges faced, the opportunities outweigh the challenges. Only by grasping this make good use of a rare opportunity to proactively respond to the crisis, we will be able to achieve economic and social new development.
As one of China's economy in Henan province, in such a wedge machine, how can we seek development, how to change their marketing strategy to get through this economic crisis. In this paper, e-commerce exposition to illustrate the e-commerce in the financial crisis of the advantages of e-commerce development in Henan Province to illustrate the analysis of the status of network marketing companies in Henan should take strategy.
