Under the condition of market economy, it is impossible for enterprises to survive and develop without investment and financing, sale on credit and purchase on credit. Under the constant change of the subject and object of the market, the financial affairs of the enterprise are latent with different degrees of risk. Enterprise financial risk, light will affect financing, heavy will lead to bankruptcy. Therefore, the monitoring and prevention of financial risks for all enterprises, especially small and medium-sized enterprises, is of urgency and practical significance.
On the basis of drawing lessons from the theories and methods of financial risk control at home and abroad, this paper expounds the meaning, content and characteristics of enterprise financial risk, as well as the causes and effects of financial risk. The financial risk of enterprises is judged by analyzing the meaning, influence and deficiency of various risk related factors. At the same time, referring to the relevant information and relevant expert opinions, the paper puts forward the corresponding control countermeasures for different types of financial risks, so that the financial risks of enterprises can be prevented and controlled in time and effectively.
Key words: The influence of financial risk Content and factors Prevention and control countermeasures