Dalian Time –Space Alerts Advertising Company DM Periodical Promotion Strategy Research
Abstract
When the market is moving away from mass consumption to Focus marketing restructuring, product and market segments and continue to be defined, more and more marketing, they found that advertising through the mass media to complete, can not effectively distinguish between the needs of the target audience. Therefore, Yu and hygiene should be allowed to vote in the advertising industry journal advertising has brought new development.
Dalian Time –Space Alerts Advertising Company as compared to the current Dalian sent straight to the professional journal advertising companies in Dalian have a certain degree of visibility. In this paper, the analysis of space-time alerts Dalian advertising company Direct marketing advertising business journal for the environment on the basis of analysis of the space-time alerts advertising company in Dalian of the state branch of the current promotional activities and promotional activities of the strengths and weaknesses, after the company for the development of Clear objectives. On this basis the company's marketing strategy for the next step to a comprehensive, systematic plan. To achieve an increase in the JinZhou Area's reputation in the basic objective of promoting the development and finally realize the maximization of corporate value.