Since the reform and opening up, China's market economy has taken off rapidly, and enterprises have been growing, becoming the mainstay of social economy. For their better development, enterprises often use M & A to expand their scale, strengthen their strength, and improve their market share and industry status. According to the current situation of M & A in China, the number of M & A is increasing, but the success rate is not optimistic. The most restrictive factor is the financial risk in M & A. In the whole process of M & A, no matter whether the enterprise is in the stage before, during or after M & A, financial risks are everywhere, and there may be different degrees of financial risks in any link of M & A activities. In a large number of M & A cases, the failure of M & A is far more than the success of the cases, and most of them are caused by financial risks. Therefore, financial risk should be paid more attention to in the process of M & A. This paper analyzes the case of Haier's merger and acquisition of general household appliances, including pricing risk, financing risk, payment risk, etc., and studies its countermeasures. Finally, based on this case, it summarizes the financial risk prevention countermeasures applicable to other enterprises.
Key words: enterprise merger and acquisition; financial risk; risk prevention; Haier; general household appliances
