Appearance of Electronic business is a gospel for the small and medium-sized enterprises. Electronic business changes the traditional operational process of SMEs. Size is not a great gulf fixed between big enterprises and SMEs. On the coming of the informational age and globalization, SMEs must adopt Electronic business to rebuild the traditional operational process to face the drastic market competition. Shandong province is one of China's more developed provinces with a large number of enterprises, especially SMEs. The healthy development of small and medium-sized enterprises plays an important role in economic development in Shandong province.
With a view to Shandong’s SMEs, this paper analyses the importance of Electronic business for SMEs and put forward proper Electronic business strategy suited for Shandong’s SMEs. This paper is composed of four parts. The first part presents the research background, research methods and the significance of the research. In the second part, the features of Shandong’s small and medium-sized enterprises are summarized. The urgent need of small and medium sized enterprises in developing E-commerce facing the intense market competition is analyzed. Simultaneously, the existing problems in the E-commerce development of small and medium-sized enterprises are pointed out. The third part introduces the Small and medium-sized enterprises how to make use of net and technological services that EC can offer and what should do for the government to help SMEs developing EC. The last part introduces the trend of EC development of Shandong’s Middle and Small Enterprises, and enumerates a successful case about EC development of middle or small Enterprises.
【Key Words】 E-commerce; Shandong’s Medium-sized and small enterprises；Development tactics
