Summary: since the e-commerce time is coming, we could see Internet in everywhere no matter the human beings themselves, the personal working or life. Even they engaged in our privacy. With the high development of the information collection technology, everyone can be the involved in this kind of affairs and become a victim .one of the important reason which can prevent the development of the e-commerce is how to protect the power of privacy .In such circumstances .it is a social problem to show much more care and to uphold the power of privacy personally. The text is mainly to introduce the reason for emergence of the personal power of privacy and its present conditions, and it gives a precise description of the invading mode of personal power of privacy and the way in which to protect the personal power of privacy in the e-commerce.
Key word: e-commerce, information safety, wet privacy, personal privacy
