This article principally discusses the small and medium export enterprises' (hereinafter referred to SMEEs) competitive power question, through consulting related books, magazines and searching the Internet, some information has been gained about the SMEEs' current status and the function, the problem exists, and core competitive power cultivation, the corresponding suggestion is given at the end of this paper. In this research, we may see that the government and the enterprise must take measures at a strategic level to guarantee the core competitive power of the emerging SMEEs in China, only in this way can our foreign trade business boost along with the national economy soaring to achieve the sustainable development.
Key words: Small and medium export enterprise; core competitive power; sustainable development
CONTENTS
1. Introduction 5
2. The status and function of SMEEs 5
2.1 Activating the local economy 5
2.2 Opening up new markets 5
2.3 Offering personalized service 6
3. Problems exist in the SMEEs 6
3.1 The low level of entire management and operation 6
3.2 Disordering competition at a dilemma 6
3.3 Shortage of specialized talents and brain drains 7
3.4 Weak ability to resist the risk 7
4. Emphasize developing the core competitive power 7
4.1 Strengthen the macroscopic instruction 8
4.2 Promote the SMEEs' institutional reform 8
4.3 Improve the management innovation capacity 8
4.4 Improve the technology innovation capability 9
4.5 Cultivate the unique enterprise culture 9
4.5.1 Advocate the innovative culture. 9
4.5.2 Establish a good learning atmosphere. 9
4.5.3 Create green eco-friendly culture. 10
5. Conclusion. 10
6. Bibliography 10
