Abstract
It's very complicated that we communicate effective information. It's a great issue that how to transfer information effectively and timely to the final aim and if we encounter the different organizations' culture background and in the important period of innovation, communication is more difficult.
China's household appliance enterprises have entered the fierce competition how to enable the enterprise marketing departments to fully play its role? Different enterprises on their views of the different approaches. But first of all, as enterprises directly face the customer sales staff of the departments ability to communicate is a mandatory requirement. Also during today's markets, products, technology homogenization resulting price war has exhausted all enterprises; for competitive advantage, particularly in information as the new economy occupied a leading role Our customer communication channels to request the information in the hands of customers in a timely and accurate.
At first, the paper will outline a range of domestic and international sales status and background, referred to the theory of communication research background
The second, this article will talk about home appliances sales departments on the status of communication between the various briefly communication colleagues communication, between superiors and subordinates exchange
At laxt, the paper elaborated electric appliance sales departments to establish channels of communication, solve communication problems on the methods and facilities.
At the supplement the paper briefly describes sales departments -- communication, how to communicate, how to build bridges and open up that cover.
